Matty Roses

Yeah - now, the downsides of this are well covered, especially by Corey Doctrow, in that once the users are locked into the platform, Amazon decreases the actual benefits - and then starts chisling the sellers as well.

But to fix that, you do need to do something besides just scold the customers.

And most Amazon customers have prime, meaning they’ve prepaid shipping already.

It’s not just books. Amazon offers many more goods, and locks people in with Prime.

I don’t like it, but just claiming it as a sign of virtue won’t change that.

It’s generally not the search, it’s the payment and shipping